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As a job seeker or employee, you may find yourself in unfamiliar territory when an interviewer suggests meeting at an unconventional location such as a hotel lobby. It's best to arrive early, find a comfortable spot, and take a few steps to relieve any tension. In some cases, an interviewer may schedule a business meal at a restaurant. During such a meal, your etiquette and behavior will be closely observed as a reflection of your overall character. As this is typically a second interview, you are being considered seriously and with great scrutiny. Overindulging in food or alcohol can imply…

As an experienced publishing entrepreneur and publicist, I have spent many years mastering the art of selling. While these techniques are not difficult to learn, they require discipline and practice to execute effectively. As a business owner, your most important skill is your ability to generate revenue through salesmanship. Even if you have the best product or service, it means nothing if you cannot convince anyone to buy it. To ensure the success of your business, you must develop the ability to increase sales through various techniques. Here is a brief outline of 5 effective techniques I have developed for…

When starting an online business, it's important to find the right product or service that aligns with your passion and knowledge. However, before investing time and resources into developing a website or creating eBooks, it's crucial to ensure that there is a market demand for what you're selling. Here are some steps to help you find your niche: 1. Conduct Market Research Start by researching your target market and competition. Look at newsgroups, discussion boards, and chat rooms to understand your potential customer base. If you already have an email list, send out a survey to gain insights into what…

Dressing appropriately for a job interview can make a significant impact on a man's first impression. The following dress code guidelines can help men dress for success and make a positive impression on their potential employer. Suit Selection The ideal suit color for an interview is navy blue or dark blue, preferably over gray or charcoal gray. Brown is also acceptable, but it is not recommended for the first interview. The darker the suit, the more authority it carries. However, a man should never wear black to an interview, unless he is applying as an undertaker. A two-piece suit is…

Do you remember your first day as a business owner? You were probably just like the rest of us… pretty darned happy and bit on the proud side. Yeah, back then we thought we could conquer the world. Now we're too busy conquering our own little corner of the world to pay a lot of attention to the rest of the world… unless it's to learn a few tips from successful marketers just like us who have made it big. Tips just like these… that will apply to every market - regardless of the product or service - are a…